Owner-run companies do not need a strategy deck.
They need somebody to sit in the operations meeting, work out why the same problem keeps arriving, and stay long enough to see the fix hold.
What actually gets worked on
The engagement usually starts because a number is wrong: margin has slipped, a department has become a bottleneck, or the owner is the only person who can approve anything. Those look like different problems and are usually the same one.
Most of the work is unglamorous. Writing down the process that only exists in one person's head. Deciding what a role is actually responsible for. Putting a number on a thing that has never been measured, then watching it for six weeks.
We do not run redundancies and we do not write documents that get filed. If a recommendation cannot be implemented by the people already in the building, it is not a recommendation.
Engagements run eight to twenty weeks. After that, either it has taken hold or it has not, and staying longer tends to hide which.


Four phases
How an engagement runs
Sit in
Operations meetings, a day on the floor, and one-to-ones with everybody who reports to the owner.
One page
What is actually wrong, ranked, with what it costs. Usually shorter than expected and rarely what was briefed.
Do it
Working alongside your people, not presenting to them. Weekly measures on whatever we said we would move.
Hand back
We step out deliberately. If it falls over when we leave, it was never fixed.
Be honest early
Where we are useful, and where we are not
- Owner is the bottleneckEvery decision routes through one person and the queue is the constraint.
- Margin has slipped quietlyRevenue up, profit flat, and nobody can say exactly where it went.
- A department is at warUsually a handoff that was never defined rather than the people.
- Second-generation handoverThe founder is stepping back and nothing is written down.
- Not useful: fundraisingWe do not write investor decks or make introductions.
- Not useful: turnaroundIf payroll is at risk in under ninety days, you need an insolvency practitioner, not us.
